Irna Phillips, American screenwriter, created Guiding Light and As the World Turns (born 1901)

Irna Phillips was an American scriptwriter, screenwriter, casting agent, and actress who pioneered a style of daytime soap opera in the United States geared specifically toward women. Phillips created, produced, and wrote several radio and television daytime serials throughout her career, including Guiding Light, As the World Turns, and Another World. She was also a mentor to several other pioneers of the American daytime soap opera, including Agnes Nixon, William J. Bell and Ted Corday.

Guiding Light is an American radio and television soap opera. Guiding Light aired on CBS for 57 years between June 30, 1952, and September 18, 2009, overlapping a 19-year broadcast on radio between January 25, 1937, and June 29, 1956. With 72 years of radio and television runs, Guiding Light is the longest-running American soap opera, ahead of General Hospital.

As the World Turns is an American television soap opera that aired on CBS for 54 years from April 2, 1956, to September 17, 2010. Irna Phillips created As the World Turns as a sister show to her other soap opera Guiding Light. With 13,763 hours of cumulative narrative, As the World Turns has the longest total running time of any television show. In terms of continuous run of production, As the World Turns at 54 years holds the fourth-longest run of any daytime network soap opera on American television, surpassed only by General Hospital, Guiding Light, and Days of Our Lives. As the World Turns was produced for its first 43 years in Manhattan and in Brooklyn from 2000 until 2010.