The ZX81 is a home computer developed by Sinclair Research and manufactured in Dundee, Scotland, by Timex Corporation. It was launched in the United Kingdom in March 1981 as the successor to Sinclair's ZX80 and designed to be a low-cost introduction to home computing for the general public. It was hugely successful; more than 1.5 million units were sold. In the United States it was initially sold as the ZX-81 under licence by Timex. Timex later produced its own versions of the ZX81: the Timex Sinclair 1000 and Timex Sinclair 1500. Unauthorized ZX81 clones were produced in several countries.
Home computers were a class of microcomputers that entered the market in 1977 and became common during the 1980s. They were marketed to consumers as affordable and accessible computers that, for the first time, were intended for the use of a single, non-technical user. These computers were a distinct market segment that typically cost much less than business, scientific, or engineering-oriented computers of the time, such as those running CP/M or the IBM PC, and were generally less powerful in terms of memory and expandability. However, a home computer often had better graphics and sound than contemporary business computers. Their most common uses were word processing, playing video games, and programming.
Sinclair Research Ltd is a British consumer electronics company founded by Clive Sinclair in Cambridge in the 1970s. In 1980, the company entered the home computer market with the ZX80 at £99.95, at that time the cheapest personal computer for sale in the United Kingdom. A year later, the ZX81 became available through retailers, introducing home computing to a generation, with more that 1.5 million sold. In 1982 the ZX Spectrum was released, becoming the UK's best selling computer, and competing aggressively against Commodore and Amstrad.