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The first Fairtrade label, Max Havelaar, is launched in the Netherlands.

Related Wikipedia articles
Fair trade certification
Product certification within the market-based movement fair trade
A fair trade certification is a product certification within the market-based movement of fair trade. The most widely used fair trade certification is FLO International's, the International Fairtrade Certification Mark, used in Europe, Africa, Asia, Australia and New Zealand.…Source: Wikipedia (CC BY-SA)
Stichting Max Havelaar
Dutch member of Fairtrade International
Fairtrade Nederland, formerly known as Max Havelaar, is the Dutch member of Fairtrade International, which unites 23 Fairtrade certification producer and labelling initiatives across Europe, Asia, Latin America, North America, Africa, Australia and New Zealand.Source: Wikipedia (CC BY-SA)
Netherlands
Country in Northwestern Europe and Caribbean
The Netherlands, informally Holland, is a country in Northwestern Europe, with overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Netherlands. The Netherlands consists of twelve provinces; it borders Germany to the…Source: Wikipedia (CC BY-SA)