Bill Moggridge, English-American designer, author, and educator, co-founded IDEO (born 1943)

Bill Moggridge

William Grant Moggridge, RDI was an English designer, author and educator who cofounded the design company IDEO and was director of Cooper Hewitt, Smithsonian Design Museum in New York. He was a pioneer in adopting a human-centred approach in design, and championed interaction…

IDEO

American design and consulting firm

IDEO is a design and consulting firm with offices in the U.S., England, and China. It was founded in Palo Alto, California, in 1991. The company's 500 staff uses a design thinking approach to design products, services, environments, brands, and digital experiences.